The future of “Sportstainment” is coming – and traditional sports will benefit

Originally appeared in Sports Business Journal by Ken May These days, eatertainment is ubiquitous, it almost defies categorizing. How else would we combine axe-throwing venues serving local craft beers, movie theaters with in-show food service, and celebrity chefs giving their take on ballpark food? This is the result of a symbiotic relationship between food and…

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Swing Racquet Sport Campus birds-eye view with tennis indoor tennis pickleball and padel

Swing Racquet + Paddle Welcomes Top Industry Executives To Racquet Sport Dream Team

Wilson and Topgolf Veterans Top List of Experts to Join the Largest, Next-Generation Racquet Sports Facility in the World Raleigh, North Carolina – Swing Racquet + Paddle (Swing), the first-of-its-kind racquet & paddle sport ‘Sportstainment’ venue coming to Raleigh in early 2024, has put together a team of industry experts to help guide the project…

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